home AI Reviews Semrush ContentShake Review 2023: Does ContentShake Surpass ChatGPT in Content Optimization?

Semrush ContentShake Review 2023: Does ContentShake Surpass ChatGPT in Content Optimization?

David Barton

Updated on Jan 02, 2024

pen AI Reviews

SEOers are likely familiar with Semrush, and ContentShake AI, a part of Semrush, emerged to meet market demands greatly. Apparently, content optimization is of interest to both veteran and novice writers. As a guy experienced in software testing and sharing, I was impressed by this AI writing tool upon initial use.

To provide a comprehensive Semrush ContentShake Review, I conducted several days of testing with multiple accounts and browsers. Let's now start with the final results and total score of this AI platform.

semrush contentshake review

* My Test Results:

Key Features: Content creation, content optimization, marketing research, SEO-friendly material, content publication, etc. (It is superior to ChatGPT in content optimization, to some extent)

-- Ratings: 4.8/5.0

Accessibility: Visit its official website, log in to your registered account, and you can use it directly.

-- Ratings: 4.6/5.0

The Good & Bad: Specialized in content improvement to make it more marketable; a bit pricey.

-- Ratings: 4.6/5.0

Pricing: Free Trial: (Content creation: 3 times; Content optimization: 30 times; 7-day trial) Paid: Starting at $60/month.

-- Ratings: 4.3/5.0

Overall Score: 4.5

* Why Trust Us?

Hello, I'm David Barton, a seasoned app/software evaluation writer. Throughout my career, I've developed a profound respect for the importance of high-quality content. Concurrently, my enduring fascination with software testing has remained a constant. Whether it involves industry-specific or diverse software, I derive great satisfaction from documenting my personal experiences.

This article is not only a tribute to AImuster but a nod to the numerous like-minded individuals who share my enthusiasm for delving into the world of AI tools.

Part 1: What Is Semrush ContentShake

Semrush ContentShake, an all-in-one AI-powered content tool, streamlines content creation from idea generation to publishing. This platform analyzes audience questions, offers competitive insights, and composes AI-enhanced copy, all in your unique style. ContentShake AI provides topic ideas, accelerates article writing, optimizes content with market data, and supports direct blog publication, simplifying high-quality content creation step by step.

Part 2: ContentShake: Key Features

1. Idea Selection

ContentShake starts by prompting you to enter keywords defining your requirements and offering tag suggestions. Once you've chosen relevant themes, click "Start writing". Next, you'll receive a selection of topic ideas, each displaying search intent, efficiency, and traffic potential.

semrush contentshake review idea selection

My Trial Experience: At the start, you can try article creation three times for free. Afterward, you'll enjoy a 7-day free trial, but you must complete a personal information form, which includes your bank card number, expiration date, and cardholder name, to qualify. If you prefer not to offer your privacy but still want more free experiments, you can switch browsers and sign up with a different email for an extra 3 tries.

2. Content Generation & Quality Analysis

Case 1: Ask for Solutions on a Topic (No Specific Directive)

As I asked, "How to back up FaceBook messages on Android and iPhone", it offered a full passage with a Preface, Why Backup Facebook Messages? How to Backup Facebook Messages on Android with a Backup App, How to Backup Facebook Messages on iPhone via a Backup App, Best Practices for Facebook Message Backup, and Conclusion.

semrush contentshake review content generation

My Trial Experience: The preface is written in a straightforward ChatGPT style with no unique emphasis. When discussing the specific method, it merely provides a general direction without specifying particular apps or button-clicking instructions. In the "Best Practices" section, while the article further elucidates the requirements I've proposed, the three suggestions lack an explicit step-by-step guide. The concluding remarks are also quite standard.

Case 2: Ask for Solutions on the Same Topic (No Specific Directive)

When I inquired about "How to back up FaceBook messages on Android and iPhone" on different browsers with another account two weeks later, it offered a full passage with a Preface, Why Is Data Backup Important? How to Back Up Facebook Messages on Android with Built-in Backup Feature and SMS Backup & Restore, How to Back Up Facebook Messages on iPhone using iCloud Backup and Backuptrans Android iPhone WhatsApp Transfer, Tips for Backing Up Your Facebook Messages, and Conclusion.

semrush contentshake review content generation

My Trial Experience: Utilizing various accounts and browsers for Semrush ContentShake's free trials, I noticed significant variations in content quality when asking the same question at different times. Two weeks ago, ContentShake AI offered only two vague methods with limited, non-specific tips, lacking focus. Today, in contrast, it delivered four specific and trustable approaches along with numerous practical tips.

Case 3: Request a Different Topic and Seek Product Recommendations

A month ago, I submitted a topic on "5 Best AI rewriter tools", it just gave me basic info about the five products with no additional reference. (It takes about 21 seconds to generate 482 words.)

semrush contentshake review content generation

After a month, I inquired about the same topic. In addition to giving similar basic information about the tools, it covers the following, including "Why Use AI Rewriter Tools? Top 5 AI Rewriter Tools, How to Choose the Right AI Rewriter Tool, and Tips for Using AI Rewriter Tools Effectively". (This AI writing tool takes about 39 seconds to create 1030 words.)

semrush contentshake review content generation

My Trial Experience: While the basic information like the preface, conclusion, product name, and introduction is similar in both Inquiries, the second one stands out in terms of quality. It highlights the importance of tool usage with five detailed reasons, offers four key metrics to aid readers in AI writing tool selection, and provides three practical tips for more effective utilization.

Case 4: Change the Topic to Let It Follow Particular Methods

While wondering if Semrush ContentShake had recently improved its content generation, I queried an action with even more specific directives: "How to transfer data from Samsung to Samsung using Windows Explorer, Smart Switch, Bluetooth, NFC, SHAREit, Email, and Nearby Share?", but the created article resembled the previous month's.

semrush contentshake review content generation

My Trial Experience: As you can see from the above, it contained just a brief method introduction and lacked detail. Consequently, it exhibits strong performance in some instances while showing mediocrity in others when it comes to content quality. However, it also offers strategies for content enhancements. Let's delve deeper.

3. Quality Improvement for Content

As an iconic keyword analysis tool, it not only generates content and images but also offers keyword suggestions, outlines, competitor insights, and more. We'll now detail these additional features in this section. Let's take the latest created material on "How to back up FaceBook messages on Android and iPhone" as an example to explain how to optimize it:

My Findings: You can give ContentShake AI up to 30 commands on each topic for content optimization. After that, you will need to fill in the information associated with your bank account number and start the 7-day free trial.

3.1 Article Improvements

The article received a rating of 88, highlighting a dozen areas that require optimization, including:

  • SEO: It prompts me to lay out the keyword "android messages" in the text.
  • Readability: These eight sentences, such as "With so much valuable data on our phones, it's crucial to have a backup plan in case of any unforeseen circumstances need to be rewritten.
  • Tone of voice: "Scroll down and tap on 'Settings'" in the article is too casual; "We use them for communication, storing important information, and conducting business", and the other 7 sentences are too formal.

semrush contentshake review content optimization

My Trial Experience: These proposed modifications could be valuable, particularly for SEO writers or individuals aiming to enhance the marketability of their content marketing efforts.

3.2 Compose with AI

Place the mouse cursor anywhere in the article, click "/" on the keyboard, and you can wake up the "Compose with AI" window. You can get it executed the instructions you want, such as simplifying the preface.

semrush contentshake review content optimization

This smart AI writing tool shaded the newly generated content and provided some options to interact with you, such as "Accept", "Try again", and "Discard".

semrush contentshake review content optimization

My Trial Experience: This feature allows direct access to the shortcut keyboard, which is convenient. Yet, the newly created preface is somewhat longer, and the quality remains similar to the previous one. When I selected "Discard" and requested a more concise foreword, it produced significantly shorter, optimized content.

semrush contentshake review content optimization

3.3 AI Chat

This functionality facilitates you to issue a broader spectrum of commands to enhance the excellence of an article, including the ability to allocate an image to a specific section of the content, similar to "Compose with AI".

semrush contentshake review content optimization

My Trial Experience: In text processing, it plays a specific role with distinct characteristics, but when it comes to generating images, it appears to struggle in interpreting the associated content. Still, it does deserve praise for providing author and source attribution for the images.

semrush contentshake review content optimization

3.4 Competitors Data

Semrush ContentShake provides many potentially constructive suggestions in such areas as Titles, Introductions, Images, Facts and data, and Structures with sources for those proposals.

  • Title: Provide 11 modification suggestions for optimizing the topic.
  • Introductions: Display 11 solutions and precautions related to the content for user reference.
  • Images: Exhibit 12 images related to the theme from competitors or by Unsplash.
  • Facts and data: Offer 2 posts and pages that I can link to for my article to add more credibility or statistical data.
  • Structure: Showcase over 30 outlines of this topic and questions that can be used to write FAQs.

semrush contentshake review content optimization

4. Content Sharing

ContentShake AI delivers a useful feature for those who use both Google Docs and WordPress, allowing you to transfer and refine content in the former and publish it in the latter. This can be handy for collaborative work with team members. To do so, click the "Publish" icon at the upper right corner of the page for easy sharing options.

semrush contentshake review content sharing

Pro Tips: It's said that the 3-time trial will not allow you to enjoy all its features. So, if you want to get hold of more AI suggestions and rewriting functions and enjoy the on-click WordPress publishing, just get its 7-day free trial.

semrush contentshake review content sharing

Part 3: Semrush ContentShake: Pros and Cons

Reasons I Enjoy It
Reasons I Don't Enjoy It
Keyword research and optimization.
Too few free trials.
Provide article marketing strategies.
Privacy information, such as your personal card number, is required before the 7-day trial.
Built-in AI Chat for content improvements.
At times, the unprocessed content it generates lacks high quality.
Offer a whole range of competitors' data.
Slightly more costly in its unlimited plan.
Easy content sharing.
It occasionally fails to respond when optimizing content.
Selected Positive Semrush ContentShake review: ContentShake is a great tool for freelance writers. It provides a library of content, templates, and tools to help them create content quickly and easily. It also provides tools to help them optimize their content for SEO and other search engine results. -- by Scott Stockdale.
Selected Nagetive ContentShake Review: The first is that content creation requires training and human input. Additionally, there is a learning curve associated with the platform. -- by Alex Chris.

Part 4: How to Use Semrush ContentShake

how to use main interface

  • First, visit the ContentShake AI website and sign up for an account using your Email.
  • Log in to your account and proceed to "App Center" > "My Apps" > "ContentShare AI".
  • ContentShake AI will initiate by requesting your input of keywords that represent your business.
  • After that, you will receive suggested tags that are closely associated with your writing.
  • Subsequently, it will present a menu of topics. By selecting a topic, you can access info about the search intent and potential traffic.
  • When you've decided on an idea, simply click the "Start writing" button to get started.

how to use start writing

My Findings: If the preferences you entered earlier don't fully convey your intent to create an article, feel free to generate your own topics by selecting the "My own idea" option on this AI writing tool. By doing this, you can evade the loss of a valuable trial possibility.

Part 5: ContentShake .vs ChatGPT: What Are the Main Differences

Semrush ContentShake
ChatGPT
Market Research.
Focus on conversational communication.
Create SEO-friendly content.
Good at rewriting, summarizing, translating, and polishing content.

Comprehensive content enhancement.

Optimize the content directly by entering commands.
All reference sources, including images, are identified.
Text-based content generation tool.
Move your content to Google Docs or WordPress.
Let you share a link to chat.

My Findings: When addressing delicate matters, ChatGPT and other AI tools may decline to respond, whereas ContentShake will offer recommendations. In this context, it is presumed that ContentShake acknowledges users' genuine intentions when seeking advice on sensitive subjects.

contentshake vs chatgpt

People Also Ask about ContentShake AI

Q1: Is Semrush ContentShake safe?

Yes, the tool provided by Semrush, a well-established digital marketing company, is a valid resource. It assists users in generating distinctive and captivating content through the utilization of AI technology.

Q2: Is there any ContentShake alternative?

SurferSEO AI, Frase AI, AI SEO, Scalenut, and ChatGPT. They offer a content editor for this purpose, and you can try them out for free.

Q3: What's the Semrush app center?

Semrush App Center offers a curated selection of marketing apps chosen by Semrush to support users in various marketing areas like App Store Optimization, Competitive Intelligence, Local SEO, and YouTube optimization, all aimed at aiding business growth.

Q4: How to add Semrush ContentShake from its center?

  • Visit the Semrush App Center and locate ContentShake AI.
  • Access the app's landing page by selecting it.
  • Add the app to your Semrush account by clicking on the Add to Semrush button.
  • You can now commence utilizing it to produce exceptional and captivating content.

Q5: What content types can you create with ContentShake?

This AI optimization tool mainly generates blog posts or long-form article outlines. For content types like social media or short-form ads, it may not be the ideal choice.

Q6: How to contact ContentShakes?

You are recommended to get in touch with technical support by going to the ContentShake Support Team and submitting your support request.

My Point of View

Basically, all the content produced above results from the free trial of Semrush ContentShake. There are indications that its full version could offer even more potent content enhancement features, although this is yet to be confirmed.

Frankly, considering the categorized suggestions, diverse references, and other content optimization strategies available in its free version, it substantially contributes to enhancing content quality. Despite its relatively higher price tag, this tool is definitely worth a shot for SEO professionals or other content creators.

David Barton Chief Editor

David Barton is a seasoned AI enthusiast dedicated to crafting comprehensive AI guides and tutorials. With a deep understanding of the coolest and most powerful AI tools, David effortlessly unlocks their full potential for users, making complex concepts easy to grasp and apply.